Antti Haverinen, a web communication specialist
Antti Haverinen|
a web communications specialist

Nokia’s new cheap smartphones and the promise of simplified web experience

Surprised about Nokia’s recent move last week now masses can afford for good smartphones. This gives a new hope for simplified web experience.

Personally, I have been a bit suspicious about the status of Nokia. Somehow the biggest player in its field has lost its innovativeness despite of all efforts made. Apple and others have been more convincing setting up new directions.nokiac3 frontgold 203x300 Nokias new cheap smartphones and the promise of simplified web experience

However, when a big say something, it leaves marks in the environment.

The mass production and Nokia’s fine-trimmed the production chain are changing, finally, the direction of the entire market.

After the release of models Nokia C3, if you can get a good smartphone under 100 euro. It’s not much. Almost everybody can afford and have an access to Internet.

What does lower price of smartphones mean?

I forecast that plenty of good issues are emerging when the levels of smartphone prices will dive into the reasonable levels.

  1. More mobile versions of web services will be seen.
  2. The simplified web experience is a key for success.

In Finland there has been a tendency to offer mobile versions of different kind of desktop versions for a long time.

E.g. Reittiopas (a route map in the capital of Helsnki) has been transformed into a robust pocket version for different mobile platforms.

Many complex web services like amazon.com have been reducing their functionalities and easened the ordering work-flow in order to offer a robust and appealing mobile web experience.

The limitations of technology (smaller screens, slower connections keeps web design firms up focusing on the essentials.

Goodbye chaos

In terms of The Web Communication Theory this is promising. Goodbye chaos, the huge amount of text, flickering visuality etc…

Welcome simplified and purposeful web (mobile) services that really can help people around the world.

By Antti Haverinen Apr 21st, 2010

Leave a Reply

The creative spirit emerges itself when sharing thoughts, ideas and opinions. Just go for it.